Isivikela Sezwe SaseChina Sokudla Kwezilwane Sishele: Ukuthuthukisa Kwemboni Yekhadi Kuyabonakala Ngokubalulekile Kakhulu Ekupheleni Komthwalo Wokubaluleka

Kwakugcwele, iKomiti Yezibalo Zemfundo Yokuzimela Kwesizwe Sokuphatha Amaphoyisa Kuthumela i-White Paper ye-2026 yendawo Yokuphatha Amaphoyisa eChayina (Inkampani Yokubhukha). Ngokusebenzisa izidata eziningi nezidingekile, le nkampani ibheka ngokufanayo izinguquko zomkhakha wokubhukha amaphoyisa eChayina ngo-2025 futhi inikeza izindlela zokujabula ngokugcwele ngokuphatha kwezindawo. Ibonisa ukuthi umkhakha wokubhukha amaphoyisa uyabonakala ngokuvutha kakhulu emidlubulweni yezindawo zabalungu abancane eChayina.

Izindaba zikhombisa kahle lokhu kulandelana: isikhele sesibhakabhaka sesizwe (amasoja nezilwane) siphumelela ku-312.6 billion RMB ngo-2025, okuyi-4.1% yokuvutha ngonyaka kusukela ngo-2024. Kulezi zindaba, isikhele sesibhakabhaka sesamasoja siphumelela ku-160.6 billion RMB (okuyi-3.2% yokuvutha ngonyaka), futhi isikhele sesibhakabhaka sezilwane siphumelela ku-152 billion RMB (okuyi-5.2% yokuvutha ngonyaka). Kukhombiswe ukuthi ngomnyaka wa-2028, isikhele sesibhakabhaka sesizwe (amasoja nezilwane) sizoba yisikhele esinamandla kakhulu ku-405 billion RMB, nokuba isikhele sesibhakabhaka sesamasoja nesizilwane sizoba ku-192.3 billion RMB kanye ne-218.4 billion RMB ngokulandelana.

Ngaphezu kwekubhukuda kwemakethe ngokuphambili, izindlela zezibhalo zemithambo zihlaziyela ukuzinikela okungabonakali ngokwesibonelo kumsebenzi wokusebenzisa amaphoyisa. Kusasa, amakhosi amakhulu emilaiti njenge-Yili, Bright Dairy ne-Mengniu bavumela izindlela zabo zokusebenza, bavula umkhakha wokuhamba kusuka kumilaiti wabantu kusuka kumilaiti wamaphoyisa. Lokhu kucaphuna kokuqondana kahle kungabonakali ngokwesibonelo, kodwa kubhekiswe kuqhubekayo okungafanele kumakethe wemilaiti eChayina. Umkhakha omkhulu wemakethe yemilaiti yamaphoyisa wabonakala ngokwesibonelo njengendawo entsha yokubhukuda kubalungile abakhulu.

Nakuba umqondo wasekhwini unenqubomgomo enkulu, ukubhekana kuyakwenzeka kancane kancane. Kuye, njengoba abasebenzisi bempilo bayabona ngokuphelele izimpilo zabo, amabrandi kufanele bakhulise kabanzi ubukhulu bomphumela wabo futhi babuyeke isibonelo sokuhlukanisa. Kule miphumela, ukupakiwa kuyasebenza ngenxa yezinkinga ezinkulu: akuyiyo nje isikhumba esincane, kodwa yisibridge esibalulekile ekubhishaneni kwamabrandi nezimfundo. Ukupakiwa okushintshayo kuyaphila kabanzi njengomthwalo omuhle wezindaba zokubhekana nomkhawulo, ikakhulu ekubhekana nezinye izinto ezintathu eziphakeme: ukusebenza kokuvikela, ukusebenza kwemvelo nokuphatha ngokwezinye.

Ukusebenza Kokuvikela: Ukuvikela Isilisa & Ubudlelwano Ukuze Kubuyiswe Ubuzwe Bokufunda

Ubuciko bungumthwalo wokuphakamisa kakhulu kwemvelo yempilo yezilwane zokudla. Abasemthwali bezilwane bazibiza ngokukhulu ubuciko bempilo yezilwane, ikakhulu kumaqandu amahle asebenzisa izilwane ezinkulu ezenzekile kuleli xesha, okuyisisekelo sokubaluleka kakhulu kwezilwane zokudla esingatholakala ngokushesha, futhi kuyizinkinga ezingaphambili zokuvimbela nokufaka kwezilwane zokudla. Lokhu kuhlanganisa ngqo nobuciko bempilo yezilwane, ubushesha nokuqinisa izinkulungwane zokudla, futhi kuyisisekelo esibalulekile sokuthuthukisa ukuzithenga.

Ukuze kusolwe lokhu, i-Freshpet, indawo engezansi yezilwane zokudla esingatholakala ngokushesha emaNtshonalanga, ibe yindlela yokuqhubeka nokusebenzisa isikhundla sesikhundla semphakathi sezilwane zokudla esingatholakala ngokushesha, futhi ibe yindlela yokuqhubeka nokusebenzisa i-Supamid® EHA Fresh-keeping Film. Lokhu kuyisikhundla esingasemthwali kakhulu ngokubaluleka kwezilwane zokudla: isivinini sesivinini seso siyincani kune-2%, sibonakala kakhulu kunezilwane zokudla ze-BOPP ne-BOPET, futhi kuyisikhundla esingasemthwali kakhulu kunezilwane zokudla ze-BOPA. Lokhu kuyisikhundla esingasemthwali kakhulu sokuvimbela isivinini, kuyiqinisa ubushesha obukhulu bezigodla, kuyiqinisa ubushesha obukhulu bezigodla, futhi kuyisikhundla esingasemthwali kakhulu kubazilwane.

Ukusebenza Kwemvelo: Ukubuyisela Emvelweni Ngokwesibonelo Sokuthuthukisa Imithambo Yokuqinisa

Ngemuva kwezindlela zokufaka ngokuzimisa izinkampani zemvelo ezihlukahlukene emhlabeni wonke, izibizo zikufanele zizame ukuguqula izikhumba zabo ukuze zifanele nezimali zokuhlawulwa futhi zihambisane nezidingo zabalobili bokusebenzisa izikhumba ezinamandla emvelo. U-Mars ubonisa isibonelo sezindustria ngokugcina kwakhe okusha: ubhekise izikhumba zokuchitha amakhanda emaphethi e-Whiskas. Ngokusebenzisa isikhumba esishumi esinye sokuthuthukiswa, lokhu kukhona kusetyenziswa kwezikhumba zokubuyisela emvelweni ezengeziwe, futhi isikhumba sokugcina kusungulwa ngokuphansi kwe-46% emva kokuguqula kwezikhumba zokubuyisela emvelweni. Izikhumba zokuchitha ezihlukahlukene zokuzimisa, ozikhumba eziphakathi kwe-plastic ne-aluminum, zingafakwa kusungulwa futhi zingabuyiselwa emvelweni. Ngaphandle kwalokho, isikhumba esishumi esinye sokuthuthukiswa se-polypropylene sivela ngenxa yokuqinisa kwezintando futhi sivela kusetyenziswa kwezinkampani zokuchitha emaphethini ezinamandla kwezintando ezingaphezulu, kodwa kuvalekile kubuyisela emvelweni, okuphakathi kwezibonelo sokubuyisela emvelweni ngokwesibonelo.

Ukubhala Ngokwezinye Izinkothama: Ukubhabha "Isibonelo Sezifamili" Ngokusebenzisa Umqondo Wokubhala

Amaphethi, abizwa ngokuthi "amakhanda emithi" eChayina, bavulekile njengabantu ababusha bezifamili. Abasebenzisi bamaphethi manje baphakamisa amaphethi njengabantu bezifamili—bahlukanisa izindaba zokuzalwa zabo ngokuphelele, bakhetha izincwadi zokudlala zokuhlanganisa kanye nabhalisa izimpendulo zokuthuthukisa. Lokhu kucophelela kumkhakha wokubhala kwinkothama: inkothama yezinto zokusebenza kwezikhumba ezihlukene ngokujwayelekile ayisisekelo esishiyekile, kodwa kuyabizwa ngezindlela zokuhlakanipha abantu.

I-Box Yomphakathi Wezikhumba Yomthwalo Wezikhumba KaMOMO Yisibonelo esihlukene sokubhala kwezinkothama ezinokuchaza. Le box eyodwa ngokusebenza iyasiza izinto ezintathu: ukususa umshini wokuvula okufana nezincwadi zokugcina ("ulimi") kususa izincwadi ngokushesha; ukufuna umkhakha ukuze izihlabathi zesikhumba zivuleke ngokuzenzakale, kubuye kubuyeke isibonelo sesikhumba kusuka kubunzima bomhla wokudla kuya ekubhedeni. Lokhu kubhala okubhekise kubunzima bomhla wokudla kusiza abasebenzisi bamaphethi nabaphethi babo.

Ngaphezulu kwalokho, izilabeli ezihlelwe ngokulinganisa ziyabecoshwa njengendlela entsha yokuxhumana ngenhloso. Kusukela ku-Can esihlelwe ngokulinganisa yokuqala kukaYili Pet Food, kuya kubag ethile eziyihlelwe ngokulinganisa yezindawo zokuphila zezincwadi zezibonelo zezincwadi zezibonelo, abasebenzisi bangakhetha ulwazi lwabantu babo ngemikhombolo eminye ukuze bafumane izipakethi ezihlelwe ngokulinganisa ezinamagama, izulo zokuzalwa nezinkcukacha zokuphila zabantwana babo. Lokhu lokuhlelwa ngokulinganisa kwesiqhelo "umuntu omunye, umntwana omunye, isipakethi esinye" sivumela isipakethi sonke ukuba yisithombe sokuthi umntwana uyadlala.